How is this refreshing?
The Pepsi cola company re-designed their logo to resemble (almost identically) the Obama logo seen throughout the world for the past two years. Even late night comedians were having fun with that.
As Obama wrapped up his campaign and prepared to take office, Pepsi rolled out a new campaign of its own: “Refresh Everything” and they explain on their website “It’s the guiding spirit behind everything Pepsi does.” In one of the flashing windows on the page, Pepsi invites people to “change our world into a fresher, funner, more optimistic, much better place.”
They have their own particular view of what that would look like.
The nice thing about choice is that there are so many products that do refresh, and supporting companies that support values you believe in, well…..helps change our world into a much better place.
